Yahoo and Microsoft announced a search deal. Bing (from Microsoft) becomes search engine behind Yahoo. Yahoo gets the ad revenue share and saves money not having to build search. Microsoft gets Yahoo search traffic. With the announcement, Yahoo goes back to being a Portal Company. The deal is the biggest development in Search Arena in years.
Hear are list of posts you would find interesting to read.
- Microsoft, Yahoo! Change Search Landscape – The official word from the official website created specially for the Microsoft-Yahoo union. Specially look at bullet points at the bottom of the posts to read key facts of the deal. Same text can also be found at Microsoft website press release.
- What our Microsoft deal means to you – Read Yahoo CEO’s insight on the deal. A short official post from Yahoo.
- Microsoft-Yahoo search deal – live blog – A live Blog commentary of the conference with the leaders of both companies.
- Yahoo’s Bing Deal Puts Delicious, BOSS & More at Risk – RWW talks about how the deal can impact not just but other Yahoo projects.
- Search experts react to the Yahoo / Microsoft deal – Econsultancy posts comments from Search Engine experts on various aspects of the deal.
- Top 10 Things the Microsoft/Yahoo! Deal Changes for SEO – The blog post does a run down on what changes for SEO and what it means to us. Simply scroll down to read What’s changing for SEOs?
Listen to Microsoft CEO Steve Ballmer
Listen to Yahoo CEO Carol Bartz
