Sales Force Automation is a CRM module (Probably Most Popular) to help Sales Executives win New Customers and Business. All the stages are recorded including any interactions with the client. There are numerous advantages of using SFA. Primary functions of Sales Force Automation are
Account Management keeps track of Companies and help manage companies.
Contact Management keeps track of people in Companies and helps manage influencers and decision makers.
Opportunity Management helps manage different selling opportunities that exist with Company.
SFA software makes it easy for Sales personnel to record, maintain and access list of contacts, details of previous meetings and intelligent information such as products and services, a customer might be interested in. This critical information helps sales rep make better use of their interactions with potential customers and close more sales.
Configurator can also be used to quickly configure Product based on Customer requirement and create proposal and presentation. Most PC vendors have something similar to let customers choose and customize the product (RAM, Wireless Cards etc) online and suggest price.
Web based CRM or eCRM is bringing CRM to the internet. That way, sales personals can use CRM over the internet and take the advantage wherever they are.
