Tag Archives: social web

Benefits of Social Media Marketing (SMM)

User participation on Social Media websites has been growing exponentially for quite some time.

What is Social Media Marketing? Social Media marketing is use of Social Media for promoting a brand. It could be a very powerful marketing tool, if used correctly. For example, if your article shows up on a front page of popular Social Bookmarking site like Digg, it has the potential of driving huge amount of traffic to your website. SMM is a form of viral marketing and can have long lasting effects.

Here are direct and indirect impacts of a good SMM campaign Read More »

What is Web 2.0?

The topic has been discussed many times and the final definition of the term is probably still debated. The Web and Web based business has evolved slowly just like any other business. I feel after failure of so many web companies and crash of 2000, investors were scared to invest in Web businesses which forced the need of a new term to assure investors that this time is different and new and cool web 2.0 will be successful. Read More »

What is Social Media

In past few years, It seems everything has been preceded with the word ‘Social’ to create a buzz word. Social Media is new form of media that encourages User Collaboration and User generated content. Read More »

Online Social Bookmarking Simplified

Check out this nice video on Online Social Bookmarking – a way to store, share and discover web links.
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Online Social Networking

What is Social networking site? A Social networking website provides online users with a way to connect with other people using variety of methods and variety of ways. Social networking is a very old concept, where a person use contacts to find more contacts to build social circle. But it has been difficult process. With the ease of social networking sites, now everyone can find new or old out of touch contacts for social or professional purpose. Read More »